Insert Adsense Inside Posts: After the First Paragraph

Want to know which part of your site or blog will bring you more profit? Add AdSense inside posts and then check out the famous Google AdSense heat map. Recent studies, however, showed that placing AdSense after the first paragraph of a site or blog is one of the best AdSense placement. Unfortunately, the default Blogger platform offered by Google doesn’t allow placement of ad after the first paragraph. But because it has become one of the most profitable areas, plenty of webmasters have tried to take advantage of the best AdSense placement. How can you enjoy the same level of profit?

To solve the problem, we will just move the locations of the ads to be displayed by adding JavaScript and DIVs. With the following script, you can easily choose the paragraph or heading after which you want to inject the ad to. This way, you won’t have to manually change every post.

adsense inside posts, adsense placement

How to Display AdSense Ads after the First Paragraph in Blogger

1. Log into your Blogger account, select your blog and click “Template” on the left side. Open the Template editor using the “Edit HTML” button.

2. Once the editor has opened, click anywhere inside the code area and press the CTRL + F keys (or Command + F) on your keyboard to open the editor’ search box. Search the following line (press Enter to find it):


Note: You will find multiple occurrences of <data:post.body/> but you need to stop at the second one, or if you don’t see any changes, test the last one.

3. Add the below DIVs in red before and after like this:

<div id=’adsense-target’><data:post.body/></div>

4. Copy the AdSense code that you want to show and use this tool to convert it into plain text. After conversion, add the following HTML and replace the “ADSENSE CODE HERE” text with the converted ad code just above the line that we just found:

<b:if cond=’data:blog.pageType == &quot;item&quot;’>
<div id=’adsense-content’ style=”display:block;text-align: center”>ADSENSE CODE HERE</div></b:if>

Align AdSense Left or Right

By default, the Google AdSense ad unit will appear in the middle just after the first paragraph. If you are unhappy with the results and want to wrap text around the ad, you can choose one of the options below:

a) Align AdSense on the left – change <div id=’adsense-content’ style=”display:block;text-align: center”> with:

<div id=’adsense-content’ style=”display: inline-block;float: left;margin:15px 15px 15px 0px”>

After modifying it, the ad will display something like this:

adsense inside posts, adsense placement

b) Align AdSense ad on the right of the content – change <div id=’adsense-content’ style=”display:block;text-align: center”> with:

<div id=’adsense-content’ style=”display:inline-block;float:right;margin:15px 0px 15px 15px”>

5. Finally, right after <div id=’adsense-target’><data:post.body/></div> from step 2, add this script:

<script type=’text/javascript’>
function insertAfter(addition,target) {
var parent = target.parentNode;
if (parent.lastChild == target) {
} else {
var adscont = document.getElementById(&quot;adsense-content&quot;);
var target = document.getElementById(&quot;adsense-target&quot;);
var linebreak = target.getElementsByTagName(&quot;br&quot;);
if (linebreak.length &gt; 0){

– To insert the ad after the second paragraph, change “0” from the line in red with “2”.
– If you want to put AdSense just below the heading h2 or heading h3 of a post, replace br from &quot;br&quot; with h2 or h3.

6. Click “Save template” to save the changes and you’re done.

With this trick, you can insert AdSense after the first paragraph automatically in Blogger with ease. Now it’s your turn to decide which format works best on your site.

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