4 Alternatives to Google AdWords

Many think that Google AdWords is the only tool dedicated and available to perform a study such as a keyword search, but it isn’t so, today I refute this idea by collecting some alternatives that, although are not equal to Google AdWords, at least encourage us to make good keyword analysis for the SEO of our website.

alternatives to google adwords

Going back a bit, for those unfamiliar with the main features and tools of Google AdWords, we can find a very simple interface yet complete in every sense.

– AdWords appearance has changed, however there is a chance of returning to the old design;
– allows you to place a phrase or keyword, a web site and use the categories;
– for a better keywords search, you can apply filters such as location, language and add custom fields (competition, local or global monthly searches, CPC, Ad share, etc.);
– displays keyword ideas in columns with the amount of local and global monthly searches and approximate CPC;
– you can download keyword ideas, search results in a format to open with Excel.

Having recalled and refreshed the memory a little with the characteristics of AdWords, now it is time to learn about other options both free and paid.

Google AdWords Alternatives

Bing Webmaster Tools: Bing may not be the tool that we had first thought of, however it wants to provide the best conditions for studying keywords.

After we register, to access the tool, go to Diagnostics & Tools and click on the second option on the list: Keyword Research.

SEMRush: Other freemium alternative that displays a very complete report of a particular keyword or website. However, it has limitations and if you opt for a PRO recurring plan you need to pay a monthly membership from $69.95 per month.

Ubersuggest: This nice and simple online tool searches keywords suggestion as well as potential titles for an article. Personally, I recommend it 100%.

Keyword Eye: If you are looking to perform a keyword research on a particular region, Keyword Eye will be your help. It also has the option of requesting the display of search volume or AdWords competition and a full report of anchor text, keywords and domain.

At first it offers a free plan with limitations and to enjoy all other benefits, we have to pay $9.99 per month.

Related Posts

The Basics of Google Analytics for Beginners

If you’re a business owner or a member of a marketing team, you probably know that businesses depend upon data. Tracking trends and patterns is what allows…

The difference between white hat SEO and black hat SEO

The search engine optimization (SEO) is a good way to promote your blog on Google search results and other search engines. For those who don’t understand how…

Adding a Meta Description to Blogger

An important part of a good SEO is the implementation of meta tags, which are commonly located in the header of our website, that are being, in…

How to Increase Alexa Ranking of your Blog

The Alexa Rank in its time may have been pretty important for the SEO, however, these days is already losing its importance due to the changes in…

Keyword Difficulty Analysis: How to Choose the right SEO keywords

A successful SEO campaign almost always relies on the keywords used. As elements that search strings are matched against, they can propel a website forward, helping it…

On-Page SEO Tips for Blogger

We know that SEO Off Page refers to the search engine optimization techniques that can be done outside of your website, such as link wheels, reviews, social…

Leave a Reply

Your email address will not be published.